About Healthy & Tasty
Healthy & Tasty is your go-to destination for premium, health-conscious food and beverage that set the gold standard in quality. Launched in 2020, our supermarket chain was designed to meet the rising demand for nutritious, high-quality products in Egypt and the Arab region. Our mission is to lead the way in healthy living by continuously innovating and delivering the latest in wholesome, delicious food and beverage. Discover a world where health meets flavor and join us on a journey to a healthier, tastier life!
Healthy & Tasty is a dynamic private multinational company based in London, UK, and proudly a subsidiary of the Al-Baz Group, renowned for its 23 years of expertise in project development and management. Since day one, Healthy & Tasty has been dedicated to leveraging cutting-edge technology to provide a diverse range of products tailored to support various healthy diets. Our commitment extends beyond our store locations, offering seamless access to our curated selection through our user-friendly website and mobile app. Experience the future of healthy living with us, where innovation meets convenience and quality.
The Importance of Healthy&Tasty
With over a billion people worldwide battling obesity—an issue particularly prevalent in Arab countries—the risks associated with this condition are alarmingly high, including diabetes, heart disease, hypertension, colon cancer, and osteoporosis. As awareness of these health dangers and the benefits of a balanced lifestyle grows across the Arab world, so does the demand for nutritious, healthy food.
This surge in demand positions the healthy food sector as a burgeoning industry with immense potential and importance. Investing in Healthy & Tasty represents a forward-thinking, secure, and lucrative opportunity in this promising market. Join us in leading the charge towards a healthier future, and capitalize on a sector ripe with growth and profitability.
Achievements of Healthy&Tasty
Healthy & Tasty is a dynamic private multinational company based in London, UK, and proudly a subsidiary of the Al-Baz Group, renowned for its 23 years of expertise in project development and management. Since day one, Healthy & Tasty has been dedicated to leveraging cutting-edge technology to provide a diverse range of products tailored to support various healthy diets. Our commitment extends beyond our store locations, offering seamless access to our curated selection through our user-friendly website and mobile app. Experience the future of healthy living with us, where innovation meets convenience and quality.
Healthy & Tasty Egypt : From 2020 to 2024
Sales
Sales Growth
Since its inception in 2020, Healthy & Tasty has experienced remarkable sales growth year after year. In its first year, the company achieved sales of 7,980,000 EGP. This impressive start was followed by a significant leap to 40,276,000 EGP in 2021,to 122,784,000 EGP in 2022,then to 145,600,000 EGP in 2023, and a further surge to 620,000,000 EGP in 2024. This consistent and exponential growth underscores our strong market presence and ongoing success.
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Customers
Customer Growth
In a remarkably short time, Healthy & Tasty has earned the trust and loyalty of thousands of customers by delivering high-quality products at competitive prices. Our dedication to understanding and meeting customer needs, combined with our active engagement and responsiveness to feedback, has solidified our reputation as a brand that genuinely values and serves its customers.
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Products
Product Growth
From the start, Healthy & Tasty has been dedicated to providing the finest natural, high-quality food products tailored for individuals with chronic conditions and those following specialized diets, including keto and low-calorie plans.
Our diverse product range includes :
Sugar Free
Healthy Snacks
Gluten Free
Healthy Drinks
Healthy Sauces
Organic
Keto Products
Sports and Dietary Supplements
Dairy Products
Children's Products
Slimming Products
Advantage of investing in Healthy&Tasty
Healthy and Tasty Future Goals
**Healthy & Tasty** was founded with a visionary goal: to become the largest healthy food franchise chain in the Arab world. Driven by this ambition, expansion is a core focus, and we are dedicated to establishing **Healthy & Tasty** supermarkets across all Arab countries through franchise opportunities. Building on our initial successes in Egypt and Saudi Arabia, our aim is to be present in 20 countries within the next decade.
In 2023, our focus is on expanding within Saudi Arabia, with the following key objectives:
Launching 20 new **Healthy & Tasty** branches across Saudi
Arabia.
Reaching monthly sales of 400,000 to 500,000 SAR per branch.
Achieving an annual sales growth rate of up to 10%.
This strategic expansion plan underscores our commitment to
growth and leadership in the healthy food sector throughout
the region.